Lois Mortimer
lois.mortimer@kaldorgroup.com
Article
Last Month
Google Analytics 4
Published April 6th, 2023 by Lois Mortimer
What is GA4? Google Analytics 4 (GA4) is the new default Google Analytics service which will replace Universal Analytics (UA) on 1 July 2023. GA4 introduces the ability to send data from both apps and websites to the same property – as opposed to Universal Analytics where websites and apps are tracked separately – helping build a better understandin
Pugpig Basic Insights
Published August 7th, 2023 by Lois Mortimer
At Pugpig we use Mixpanel, a best-in-class product analytics tool, to draw insights from our Bolt apps and to identify opportunities to improve our product. Thanks to Mixpanel, we're able to add Pugpig Basic Insights to our out-of-the-box analytics offering. Pugpig Basic Insights is a universal dashboard surfacing a range of app performance, and us