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    Written by Hughie Molloy

    Updated at October 15th, 2024

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              Table of Contents

              Article Page Timeline Native

              Article Page

              The in article Top Banner advert is response depending on screen size. 

              • Desktop: 970x250 or 728x90
              • Tablet: 728x90
              • Phone: 320x50 or 300x50

              In article MPUs are fixed at all screen sizes to 300x250.

              Timeline

              Google Ad Card advert is response depending on screen size. 

              • Desktop & Tablet: 728x90
              • Phone: 300x250 or 320x250

              Native

              While on the article page or the timeline you may have a Native Bottom Banner advert which sits above the content. This is an adaptive banner ad and can vary in size. All adverts served here have the same ratio as a 320x50 banner ad. Google will serve the largest banner ad that fits the screen size. To make sure a banner ad is served you should have a default 320x50 advert.

              ad formats dimensions

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              • Google Ads Adaptive Banner
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